AdCast: Episode V

This was the Murphy's Law edition of AdCast. That's right — everything that could go wrong... did — but in true Ad 2 Tampa Bay style, we came out on top. Okay, it really wasn't bad, we just had some technical difficulties that took us by surprise. But the ensuing comedy was great.

• Vinny Tafuro and Jeff Morrow did the monthly update of Ad2's business, including the release of our first quarterly industry calendar, the "AdGenda"

• Bill Hogan and another guest from the Tampa Bay Rough Riders, a prominent Gasparilla Krewe, told us about the killer parade they're throwing in Ybor on St. Patrick's Day.

• Our first attempt at "taking a caller" with a phone interview went less than spectacularly. In the end, we were unable to connect with Gil Sanchez of HYPE, but we had planned to discuss HYPE Week, an upcoming event of theirs.

• Another fun Advertising Insight segment. In fact, another Super Bowl Ad Insight. This time we talked about how things had gone with the commercials we were preparing for in our previous show, and a few that took us by surprise.

Kudos to the team at Tampa Digital Studios for a great job setting up, a valiant effort toward putting together that first live call (we'll get it next time!), and of course for letting us put on the show. Further thanks to La Casa Dolce for being our greenroom sponsor — delicious sandwiches and gelato? Are you kidding me? It's just too good to be true...

February Meeting Recap

Our January meeting was held on Monday the 8th and featured Ginger Reichl, Owner of Pinstripe Marketing and former manager of TD Agency, the internal advertising agency for Tech Data in Clearwater.

Ginger spoke to the group about comparatively about internal agency/marketing departments and independent agencies. The topic was a great follow up on last months program about the Tampa Bay Performing Arts Center's completely internal marketing department.