Monday, October 9, 2006

October Meeting Recap

Tonight we decided to start a panel discusion on Media Buying in Tampa Bay.

Wednesday, September 27, 2006

AdCast - Episiode 1 (September 2006)

This month join our hosts Carl Vervisch & Jessica McDonald was they talk with Nicole Levin, Emerge Tampa, Lee Mezrah, 13 Ugly Men, Gil Sanchez, HYPE Tampa Bay, Regular Segments, Young Professional of the Month, Public Service Campaign Update and Advertising Insight (Advergaming).

Could you be an AdCast Young Professional of the Month?

AdCast's Carl Vervisch and Jessica McDonald talk with Vinny about Ad 2 Tampa Bay's AdCast Young Professional of the month.

Here the what and why... now we just need you to apply... send an email to adcast@ad2tampabay.org and let us know why you or someone you know should be the AdCast Young Professional of the Month.

Friday, September 15, 2006

AdCast - A Web Cast for Young Professionals in Tampa Bay

AdCast is a live and web casted Internet video program, highlighting young professionals and the groups they belong to in Tampa Bay. AdCast is broadcast live the fourth Wednesday of each month from 6:30 to 7:30 p.m. from Tampa Digital Studios.

Check us out on the Ad 2 Tampa Bay website from your home or office or come join us in the Green Room (catered by La Casa Dolce) right here at Tampa Digital Studios!

If you are interested in being a guest on AdCast, please email us at adcast@ad2tampabay.org.

Wednesday, August 16, 2006

Outdoor Advertising Alert

To: AAF Advertising FederationsFrom: Clark Rector, Jr., Senior Vice President – Government AffairsRobert Kohlmeyer, Coordinator – Government Affairs

Re: Outdoor Advertising

The Federal Highway Administration (FHWA) is currently assessing the billboard control program. Comments from the public will be received until Monday, August 21.

Time is short. Please encourage members of your advertising federation to write the FHWA as soon as possible to explain the importance of outdoor advertising. This is a valuable opportunity not only to show support for our friends in the outdoor industry, but demonstrate another benefit of their membership in your ad fed and the AAF.

The letters do not have to be lengthy. Specific topics that you may want to address are listed below. As a reminder, included below are some of the benefits of outdoor advertising.

Comments can be submitted by mail, fax or electronically. All comments must include the following docket number: FHWA-2006-25031.

US Mail:
U.S. DOT
Dockets Management Facility
Room PL-407
400 Seventh Street, S.W.
Washington, DC 20590

Fax: (202) 493-2251
Electronically: http://dms.dot.gov

Try to collect copies of the letters sent to the FHWA. Please send copies to us here at the AAF, and make sure your local outdoor members receive copies as well. Do not hesitate to contact us at (800) 999-2231 if you have any questions or comments. Thank you for your assistance with this important matter.

Topics you may want to address are:
How important is outdoor advertising as a medium for commercial and non-commercial speech? How important are billboards to the local economy and to small businesses? Explain that regulatory flexibility is a "win-win" for the public and for advertisers to embrace new technologies, to relocate and to adjust heights of billboards, and to repair billboards damaged by disasters. Describe the benefits of new technology for communities, law enforcement, and advertisers. Why relocation of billboards makes sense for taxpayers, road builders, government, and sign owners.

Some benefits of outdoor advertising include:
Small and local businesses rely on outdoor advertising to reach consumers. - Nationwide, 70% of billboard revenue comes from small, local businesses. Billboards are often the most affordable media option.

Outdoor advertising helps create jobs and economic activity in communities.
Billboards are important to the travel and tourism industry. - 90% of travelers rely on billboards to locate gas, food, lodging and tourist attractions.
- Approximately one out of every five dollars spent by advertisers on billboards is for travel and tourism.

Not only does the business community benefit from outdoor advertising, but so to do community service organizations. Outdoor advertisers donate millions of dollars worth of space to public service advertising.

Saturday, July 15, 2006

Kids and Canines, An Assistance Dog Training Program

The Kids and Canines program was started eight years ago in Hillsborough County, Florida as an anti-truancy initiative. This innovative program pairs truant (not delinquent) middle school teens with a golden retriever to train to be an assistance dog for individuals with physical disabilities. The students are paired with an 8 week old puppy and are taught to do the actual ‘hands on’ instructions for the 18 month period it takes to train the dog to perform over 60 commands.

To visit the website please click here.

Vinny Tafuro, Advisory Board Member

Monday, July 10, 2006

Keep up on what else our leadership is into.

Topics in the Community section of the Ad 2 Tampa Bay Blog are local news items, events organizations etc. that are individually of value to our board members.

While Ad 2 Tampa Bay as an organization chooses to work with only one local charity each year, we of course are way more involved then that!

We've provided this outlet to let our board of directors get out information important to them as individuals.

If you see something in the section you have a question about please contact the author of the post directly!