Eleven Episodes. Yes that means next month is our one-year anniversary, folks! No special plans as of yet; just another sweet show of myself and my co-host Jessica McDonald rocking the young professional scene in Tampa Bay. But enough about the future. How about that show tonight?
• Gilberto "Gil" Sanchez was one of the first guests on AdCast, appearing on our first show last September. But his resume does not end there (which I suppose is good for his sake). He owns his own practice – Sanchez and Associates, is the co-founder and a driving member of the Hispanic Young Professionals and Entrepreneurs group of Tampa Bay, and teaches young professionals around the area about how to start their own business. He came on to talk about all that, as well as his *free* lecture series on starting your own business, which starts tomorrow night at 6pm. For more info, check out www.sanchezlawoffices.com.
• Katrina Priore is the Assistant Publisher and Partner Relations extraordinaire for Create Magazine. She joined us to talk mainly about the Create Awards, a mega-huge competition that's underway right now, and also a number of other exciting happenings surrounding the magazine. For more information on everything Create, see the website at www.createmagazine.com.
• Scott Talcott is the Executive Director of the Cystic Fibrosis Foundation. Their group is hosting a big event to keep fans and philanthropists alike busy during the Buccaneers' away game at Seattle. That day, the CFF will host a gourmet tailgate and 4x4 truck show at Raymond James Stadium, also featuring Scott's fellow guests Cory Frisco and Michael Lokey of the Baja 1000 team. Information on that event can be found at the official CFF site.
• We had a tag-team of big-time area event planners on to talk about some upcoming shindigs for the Tampa Theatre. Brooke Palmer of RSBP Events and Tracy Jones of the TBT* discussed their upcoming bashes. Respectively, Brooke is involved in planning "How the West was Wine," a western themed wine tasting, and Tracy is working on "Fast Times at Tampa Theatre," a real deal '80s party. They also both teased me because apparently I was only 8 years old when the '80s ended. My bad. Also, I learned that the asterisk in TBT* is silent. Who knew?
• This month's Advertising Insight was Movie Marketing 101. Our main focus was the big push for Simpsons: Movie, one of the most anticipated films of the year. As we pointed out, they really did it right. From the reverse product placement with 7-11, to the BK partnership and www.simpsonizeme.com, their marketing efforts were huge and it paid dividends. Also of note was Transformers and the GM tie-in that energized a whole generation of youth to fall in love with American-made cars. (yes that's a native Detroiter talking.)
That was the long and short of it. Big props to our sponsors La Casa Dolce and Tampa Digital Studios, and a special kudos to David Hampton for a job well done on the brand-spankin'-new production station. Hang tight until Monday, and we'll have a newsletter out with links to all of these segments. That's right, you can watch "on demand," as the cable channels love to say.
Until next time,
Make Good Choices.
Wednesday, August 22, 2007
Monday, August 13, 2007
Ad2 Tampa Bay wins annual softball game against the TBAF!
Cris Vatalaro writes:
Saturday, August 11, 2007
This year we wanted it to be different. This year, we NEEDED it to be different.
This year the Ad 2 Tampa Bay vs. American Advertising Federation 4th annual Picnic and Softball game graced the town of Safety Harbor. After 3 years of losses for Ad 2’s team, we were finally getting serious. As the Ad Fed’s strolled in one by one, they were surprised to see Ad 2’s team already there and were 20 minutes into their warm up game of catch. Rib City catered the event and was Ad Fed’s way of ‘weighing’ down their competition before the big game. We didn’t let the amazing food and bags of chips mess with our concentration though! The game started off with an interesting flair. You know you’re in for some fun when the Ad Fed right fielder takes a folding chair to the outfield with him. 7 innings later we had witnessed multiple homeruns that were rocked into the trees, dozens of grounders to the infielders and the ever changing leader of the game. It wasn’t until it was 2 outs, bottom of the 7th, Ad Fed still cranking in the runs and only down by 1 when Ad 2 got a little worried. Thankfully their 3rd and last out was not one of the younger ringers they had brought. Ad 2 had finally pulled out a win and victory never tasted sweeter. The Ad Fed’s were great competitors and a ton of laughs. We ended the picnic by taking group photos then heading to the bar for some victory burgers and drinks, starting off with pitchers of water (reminiscent of the kayaking trip!) It was the perfect day. Funny stories, a victorious softball game, time in the sun, new Ad 2 baseball hats and bragging rights for the next year until we get to do it all over again!
Saturday, August 11, 2007
This year we wanted it to be different. This year, we NEEDED it to be different.
This year the Ad 2 Tampa Bay vs. American Advertising Federation 4th annual Picnic and Softball game graced the town of Safety Harbor. After 3 years of losses for Ad 2’s team, we were finally getting serious. As the Ad Fed’s strolled in one by one, they were surprised to see Ad 2’s team already there and were 20 minutes into their warm up game of catch. Rib City catered the event and was Ad Fed’s way of ‘weighing’ down their competition before the big game. We didn’t let the amazing food and bags of chips mess with our concentration though! The game started off with an interesting flair. You know you’re in for some fun when the Ad Fed right fielder takes a folding chair to the outfield with him. 7 innings later we had witnessed multiple homeruns that were rocked into the trees, dozens of grounders to the infielders and the ever changing leader of the game. It wasn’t until it was 2 outs, bottom of the 7th, Ad Fed still cranking in the runs and only down by 1 when Ad 2 got a little worried. Thankfully their 3rd and last out was not one of the younger ringers they had brought. Ad 2 had finally pulled out a win and victory never tasted sweeter. The Ad Fed’s were great competitors and a ton of laughs. We ended the picnic by taking group photos then heading to the bar for some victory burgers and drinks, starting off with pitchers of water (reminiscent of the kayaking trip!) It was the perfect day. Funny stories, a victorious softball game, time in the sun, new Ad 2 baseball hats and bragging rights for the next year until we get to do it all over again!
Thursday, August 2, 2007
It was smooth sailing for Ad2 Tampa Bay during group Kayaking Trip
Cris Vatalaro writes:
A day like July 28th will go down in the history books. After the Ad 2 Tampa Bay Board Retreat, most of the board plus a few extra friends arrived at the Dunedin marina for an afternoon of crossing the intercoastal waterways. Carolina Mike was there to prep the experienced ones as well as educate the newbies on the rules of the sea. We all strapped on our life jackets (some equipped with snazzy whistles) and boarded our ships.
The sun was up, the mosquitoes were out in full force and away we went! I myself was a second-timer; with no paddling skills at all but was able to pull up the back of the pack as we paddled our fast 30 strokes across the ‘high speed zone’ while I secretly hoped we would all make it out alive! As we reached the island, the beautiful sight of dolphin fins were breaking the smooth surface of the water. The closer we got, the more breathtaking they were. After pulling up to shore, we quickly got out the refreshments and snacks and enjoyed the tiny island and each others company. Carolina Mike set up the grill and dinner was served! The sun started to set and we all climbed in our kayaks again for the ride home. We were lucky enough to see some of Florida’s creatures; including Sea Urchins, fish and even a Sea Horse. The paddle back to the marina was stunning. The sun had begun to set and most of the boats were sleeping for the night at the marina already. We beached ourselves at the marina and captured a few last group photos before the sun set. Special thanks to Carolina Mike for being a great teacher and for providing the snacks and refreshments during our Sangria Sunset paddle!
A day like July 28th will go down in the history books. After the Ad 2 Tampa Bay Board Retreat, most of the board plus a few extra friends arrived at the Dunedin marina for an afternoon of crossing the intercoastal waterways. Carolina Mike was there to prep the experienced ones as well as educate the newbies on the rules of the sea. We all strapped on our life jackets (some equipped with snazzy whistles) and boarded our ships.
The sun was up, the mosquitoes were out in full force and away we went! I myself was a second-timer; with no paddling skills at all but was able to pull up the back of the pack as we paddled our fast 30 strokes across the ‘high speed zone’ while I secretly hoped we would all make it out alive! As we reached the island, the beautiful sight of dolphin fins were breaking the smooth surface of the water. The closer we got, the more breathtaking they were. After pulling up to shore, we quickly got out the refreshments and snacks and enjoyed the tiny island and each others company. Carolina Mike set up the grill and dinner was served! The sun started to set and we all climbed in our kayaks again for the ride home. We were lucky enough to see some of Florida’s creatures; including Sea Urchins, fish and even a Sea Horse. The paddle back to the marina was stunning. The sun had begun to set and most of the boats were sleeping for the night at the marina already. We beached ourselves at the marina and captured a few last group photos before the sun set. Special thanks to Carolina Mike for being a great teacher and for providing the snacks and refreshments during our Sangria Sunset paddle!
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